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SWEATY
a series of TikToks made for arfa inc to drive traffic to their first brand, HIKI
HIKI TikToks
arfa inc.
HIKI For Any Body is the first personal care
brand created by arfa inc. Everyone sweats and these fun 5 characters were developed to help normalize sweat. I took the existing 2D character designs, modeled and animated them in C4D, and composited each in After Effects.
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